
Life insurance is about helping protect the people you care about and providing greater financial security when they may need it most.
The right coverage can help your loved ones manage everyday expenses, a mortgage, outstanding debts, education costs and other financial responsibilities if you are no longer there to provide for them.
More Than a Death Benefit
While the primary purpose of life insurance is to provide a death benefit to your beneficiaries, certain policies may also offer benefits you can use during your lifetime.
Depending on the policy, these may include:
- Cash value accumulation
- Access to cash value through loans or withdrawals
- Accelerated death benefits
- Benefits for certain chronic, critical or long-term care needs
The features available vary by policy, but they can make life insurance an important part of both your protection and overall financial strategy.
Term or Permanent Life Insurance?
Most life insurance falls into two broad categories.
Term Life Insurance
Term insurance provides coverage for a set period of time, such as 10, 20 or 30 years. Because it is designed primarily to provide a death benefit, it can be an affordable way to protect your family during the years when your financial responsibilities may be greatest.
It may be appropriate for needs such as replacing income, protecting a mortgage or providing financial support while children are growing up.
Permanent Life Insurance
Permanent life insurance is designed to provide lifelong coverage as long as the requirements of the policy are met. Many permanent policies also build cash value that may be accessed during your lifetime.
Different types of permanent coverage — including whole life, universal life and indexed universal life — offer different combinations of guarantees, flexibility and growth potential.
Coverage Designed Around You
Choosing life insurance doesn’t have to feel complicated. Your family, finances and goals are unique, and your coverage should reflect that.
We’ll take the time to understand what matters most to you, explain your options in straightforward terms and help you find coverage that fits your needs and budget.

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